Topic:Evaluative Report – Fast Food Restaurants UK
Subject:Tourism
Volume: 8 pages
Type: Report
Format: Harvard
Description
1. Please refer to EXAMPLE WORKs, which can be taken as a work plan to follow (was marked over 85%) 2. The use of recent articles and databases is needed 3. Please refer to MINTEL reports as basic for any referencing 4. External and Internal analyses tables are meant to be in Appendices 5. Evaluate the whole sector (Fast Food Restaurants), not the company 6. Analysis: Find market key players on UK market –> Internal Analysis (VRIO) –> External Analysis (PESTLE, 5 forces)–> SWOT and TOWS analyses –> Recommendations (5 minimum) 7. The use of 15 references is needed.