Topic:SECRET SHOPPER ASSIGNMENT
Volume: 2 pages
Type: Essay
Format: MLA
Description
Choose a national company and personally visit the store as a mystery shopper. You may select any company you want. Some examples are: Nordstroms, Best Buy, Chili’s, Macy’s, The Container Store and Home Depot. Two sample experience checklists are included for your use in collecting information about your experience. The paper should be two to three pages in length, double spaced. The first paragraph should be an introduction of the company and the location visited. Subsequent paragraphs should chronicle your experience and interactions with staff from beginning to end. Be sure to give details and not simply make judgmental statements. For example: “The bathroom was dirty and disgusting.” vs “The bathroom had paper towels on the floor, the trash can was overflowing, no toilet paper in one of the stalls and no soap in the dispenser”. The final paragraph should summarize your experience and make recommendations to improve the customer experience. Make sure you use the terminology set forth in your text to explain your recommendations and experiences. Your paper should be submitted as an MS Word file or in .doc format. Proper grammar and formatting is required. Use Times Roman 10 pt. type, 1″ margins and double spacing. Do not double double space between paragraphs. Submit your paper in CANVAS not CONNECT. This is a major learning outcome assignment and will graded accordingly. Include the appropriate completed experience checklist at the bottom of your paper in the same WORD document file.
